I Have Never Liked “Social Media!”

Whilst I have never liked the term – social media – I have named my business – The Social Media Guy. Why is that? Social Media – a problematic term “Social media” puts too much emphasis on people and socialising. Now it holds a negative connotation and is too often blamed for problems in today’s world. To a certain extent, …

Knight & Kay Brand Story

This is an example of a “brand story” video that I produced. The story behind why people started their business genuinely interests me. Telling a story, particularly through video, is much more engaging for your audience than a sales post that says “buy from me…”

Case Study: 89.7 FM

A promotional video for a community radio station which aimed to recruit volunteers and increase listeners.