Case Study: Unwrap the Magic of Christmas

The aim of this campaign was to promote a Christmas event for Hillarys Boat Harbour.

Campaign Duration: 4 weeks

Objective: Build brand awareness, increase engagement, drive foot traffic to the event.

Tactics: Facebook Event, Facebook posts, Instagram posts, Meta Ads, and event listings.

Result: 6.2K people responded to the event and over 5,000 engagements.

Link: https://www.facebook.com/events/878984106886750

Restrictions in time and budget brought about creative experimentation with the use of generative AI.